How to Apply A Bronzer

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Bronzers can be tricky to shop for and even trickier to apply correctly. But, when a well-selected bronzer is applied correctly, it warms up and rejuvenates a dull, sallow, or too-pale complexion.

Bronzers, like foundations, are usually offered in light, medium and dark shades. While experimenting with shades, it’s best to stay within the right category for your skin tone. You need to consider not just the colour of your skin but also your eyes. Dark brown skin with either warm or blue undertones works well with a rich, chocolaty-brown colour with subtle shimmer.

Bronzers that are brown in tone are generally more natural looking.

The general rule is to choose a bronzer one or two shades darker than your natural skin tone. Whatever you do, be careful; if the bronzer colour is too dark for your skin tone, it can make your face appear filthy.


  • The golden rule is to use as little product as possible so that the end result is believably natural.
  • Building colour gradually is the best way to avoid the beginner’s mistake of over-applying. Apply to areas of the face where the light would shine if it were directly above—where your forehead meets your hairline, down the bridge of your nose, the tip of your chin, and the apples of cheeks.
  • For a more contoured look, some people find it helpful to imagine the “3” shape, while applying bronzer. On both sides of the face, make the “3” shape starting at the forehead along the hair line, and use your brush to follow along the hollow of the cheek and just under the jawline. Keep it sheer and build as needed.
  • A common pitfall is using your blush or powder brush to apply your bronzer, but this type of double-duty with your brushes is a no-no. Unless you clean your brushes every day using one brush for more than one colour product can result in muddy, uneven application.

If you’re going to use a bronzer, use a separate brush.

If you have normal, oily, or combination skin, go for pressed-powder bronzers.

Those with normal to dry skin do may want to consider cream or cream-to-powder formulas and those with very oily skin or breakout-prone skin often find bronzing powders, gels, or liquids ideal.

The majority of bronzes are the pressed-powder type because those are so easy to use.

If you decide to get a bronzer with shimmer, be aware that the shimmer can collect in the creases on your face.

BH Bombshell Bronzing Powder BH Bombshell Bronzing Powder
Milani Bronzer  XL Milani Bronzer XL
Milani Melange Baked  Bronzer Milani Melange Baked Bronzer
Milani Tantastic Over Baked Bronzer Milani Tantastic Over Baked Bronzer
Tara Bronzer Dark Tara Bronzer Dark
Tara Bronzer Medium Tara Bronzer Medium
Tara Bronzer Light Tara Bronzer Light


I hope you enjoyed the read. Please drop your comments

Teni Beauty

Resident Chief Editor, Signature Reporter.

Teniolami is an accomplished makeup artist and beauty therapist with almost 10years experience in the beauty industry. She is a full-time Beauty Business Coach, Brand & Product Developer, Educator and a soon to-be published Beauty Author

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